Work Experience

Creative Director
REFORM Alliance  | 2022 - current

  • Oversees the organization’s design, creative strategy, production, digital asset management, brand standards, and art direction
  • Lead cross-functional team on the organization’s video and photography needs for impactful brand storytelling and 360 marketing campaigns
  • Lead the creative direction, UI, and UX for the new REFORM Alliance website in partnership with agency (launching October 2023)
  • Collaborates with program managers to ensure creative deliverables are met across marketing, events, storytelling, digital, social, experiential marketing, and fundraising
  • Oversees and manages departmental budget and tracking
  • Recruits, manages, and oversees freelancer and agency resources

Creative Director
Interwell Health (formerly Cricket Health) | 2021 - 2022

  • Managed end-to-end creative strategy across all multi-channel marketing B2B and B2C campaigns
  • Directed design and copy for multiple marketing campaigns which saw a 500% improvement in patient enrollment
  • Managed and mentored five direct reports, guided team growth and development, and supported internal training and onboarding processes

Associate Design Director
Planned Parenthood Federation of America | 2018 - 2021

  • Led the creative strategy for a $200+ million capital campaign as well as $25+ million electoral fundraising campaigns in three election cycles
  • Routinely developed creative design solutions which achieve strategic organization fundraising goals in the non-profit healthcare and advocacy spaces
  • Directed creative solutions across several evolving brand identities and managed outside vendor and freelancer use of brand guidelines and assets

Senior Graphic Designer
Planned Parenthood Federation of America | 2016 - 2018

  • Produced high-quality print, web, and digital products for a large range of fundraising collateral including case statements, closing reports, marketing collateral, solicitation decks, webinars, videos, and a website
  • Designed the creative for two pioneering initiatives for the federation, which will generate more than $610 million in current and future revenue
  • Designed the branding and collateral for fundraising events, donor conferences, and Centennial fundraising gala

Manager of Web Marketing & Design
TIGER 21 | 2013 - 2016

  • Managed all aspects of web design, digital marketing, and marketing design while upholding brand identity
  • Created all design collateral for meetings, special events, and conferences
  • Provided creative direction and project management on web development, web app design, and marketing initiatives

UI Designer
LiveTechnology Holdings, Inc. | 2012 - 2013

  • Designed marketing ad automation solutions for large corporate accounts including Bank of America and Merrill Lynch
  • Created product interfaces and workflows for client solutions 
  • Worked closely with a cross-functional team that includes developers and account managers

Graphic Designer
CatPrint | 2010 - 2012

  • Maintained the company website as well as various side projects in web design and digital print design
  • Assisted with formatting customer files for the digital printing press and creating e-mail marketing campaigns

Web Designer
Anatoli Jewelry | 2008 - 2010

  • Managed the development and operation of the company’s eCommerce website through a proprietary CMS
  • Created monthly advertisements, direct mail, and e-mail campaigns
  • Edited product photos for web and print production

Web Production Assistant
Pearson Education | 2006 - 2010

  • Created interactive e-textbooks through the use of HTML and CSS
  • Optimized high-resolution graphics from the textbooks into web-friendly graphics.


Master of Art, Graphic Design
Savannah College of Art & Design | 2016

Bachelor of Science, Visual Communications
SUNY New Paltz | 2010

Volunteer Experience

2020 Early Career Mentorship Program — Mentor
AIGA NY | 2020 - Current

Graphic Design Volunteer
Taproot Foundation | 2019 - Current

Alumni Mentor & Advisor
SUNY New Paltz | 2018 - Current